Billiard hall logo

Creating a look for a pool hall campaign

Here the client didn't appear to have one constant logo or one particular brand image across any of their marketing materials, so I had free hands to create them one for their banner campaign.

For a while I had been wanting to take my shot at the currently widely popular style of the 'hipster X' logo, and here the advertised establishment's window decals provided me the idea and a chance to have at it.

More original web campaign designs

Campaign to advertise a delivery service for fresh food with logo as the material.

Campaign designs

Some more examples of web campaigns with little or no material provided, where I had free hands to design the look for the banners.

The animations on the samples are to illustrate the construction of the banners.

Campaign for an online operated flower delivery service.

Campaign for a recruitment agency with logo as the material.

Original web campaign designs

Banners for "viking sauna". I used images from the client's homepage to create "a striking look with flames" for the campaign, as requested.

Campaign designs

Some examples of the campaigns with little or no material provided, where I had free hands to design the look for the banners.

The animations on the samples are to illustrate the construction of the banners.

Banners for a book release. The only provided material were the jacket image and the publisher's logo.

Campaign to advertise the idyllic art nouveau styled Park Hotel in Turku. The location photos and the logo were from the client's homepage.

Re-drawing a company logo

Right: animation to demonstrate the construction of the banners. You can see the original logo flash by there as well.

ESBR - logo for a campaign

For this campaign, along with creating the banners, I also took the opportunity to vectorize the client's hand illustrated logo by re-drawing the existing piece on Illustrator. This was for it to have a better impact and more professional appearance in the banners and for it to be more widely usable elsewhere as well, if ever needed.

For the banners themselves I used the overall dark base look from the client's homepage's, but substituted the rough gravel to a more refined dusty background.

For image, rather than using the provided manga illustration - which I felt was too 'niche' and could get dismissed by a lot of potential clients - I opted to use a similarly brightly color contrasted photo instead, to appeal to a wider audience.

Above: before being converted and arranged to their tilted 3D-shapes the characters were drawn flat.

Pukuvuokrausta

Suomen Pukuvuokraamo

Kampanjailmettä pyynnöllä: "jotain James Bond tyylistä".

Banner campaign - Dueling hockey players

Top-most: the first proposed banner with the fighting hockey-players. Right: the final used image.