Re-drawing a company logo

Right: animation to demonstrate the construction of the banners. You can see the original logo flash by there as well.

ESBR - logo for a campaign

For this campaign, along with creating the banners, I also took the opportunity to vectorize the client's hand illustrated logo by re-drawing the existing piece on Illustrator. This was for it to have a better impact and more professional appearance in the banners and for it to be more widely usable elsewhere as well, if ever needed.

For the banners themselves I used the overall dark base look from the client's homepage's, but substituted the rough gravel to a more refined dusty background.

For image, rather than using the provided manga illustration - which I felt was too 'niche' and could get dismissed by a lot of potential clients - I opted to use a similarly brightly color contrasted photo instead, to appeal to a wider audience.

Above: before being converted and arranged to their tilted 3D- shapes the characters had to be drawn flat.

Lehtitehdas logo

Some years ago there was a hustle in getting the logo of printing house Salon Lehtitehdas re-newed. Simplified from the original (below right, designer unknown), the design features three offset press rollers, as well as a modernized typography, emulating some of the 'half round' anatomy of the originally used serif font.

Even though it's taken/taking a while for the new logo to get into wider use, I was instantly glad to get the old logo re-newed, simply so that it would better match the Salon Seudun Sanomat one it was/is often paired with (or in case of the companies' annual Christmas greetings would have been paired with, but I only started using their respective logos there side by side after the re-newal, previously opting to typing the names for more visually balanced whole).

Loki - I Do What I Want

Loki / Avengers shirt design for Marvel Villains contest on WeLoveFine.com, 2012.

Katujätkät logo

Logo design samples for Nuorisopalvelu Katujätkät Oy, organization dedicated to finding jobs and education for youth through apprenticeship positions.

Instead of the across running street in their original logo, the design features a more straight ahead leading street, which works both visually as a pleasingly dynamic element and symbolically for representing a forward leading career path. The logo also introduces two professional looking, steadfast standing "jätkät" figures ("guys" of the titular "street guys").

Sea creatures of Japanese map

Sea creatures in shape of the Japanese map. Projects inspired by the distinctively ray shaped Hokkaido island I see whenever viewing the map of Japan.

The "prehistoric whale" painting below also employs the same shapes, with the East Asian shoreline forming the cloud pattern in the background. I did a slightly altered version of this as well, with a modern baleen whale type creature.

I'd also love to revisit the blue whale map (with island of Sakhalin as a 'shark') one day again; work it into a sort of 'kindergarden map poster', with further stylized characters and brighter colors.

Poster of the fish map is currently available in Coordiration store as both labeled and unlabeled versions.